The Idiot Index and the Human Cost
A vertical explainer turns a cost ratio into a workplace story, then changes its meaning with a late human reveal.
By @Newsthink for NewsthinkRuns 00:59
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Why it works
The odd metric is named by 0:02 and clarified by a compact $20,000-to-$2,000 ratio graphic by 0:06; the strongest replay peak occurs on the 0:06 handoff to launch footage. A 0:33 human-context turn reopens the story after the long sourced anecdote, while captions, source labels and six distinct visual treatments keep 59 seconds of near-continuous narration legible.
Films like this
Tagged live actionmotion graphicsverticalshort formdocumentary explainervoiceoverarchival footagecomparison graphic
