Source policy

Every film plays from its original post on X, YouTube, TikTok or Instagram (a Meta ad links to its page in Meta's Ad Library) and remains its maker's work. We do not download-and-rehost footage, and we credit the maker and link the original on every page.

What we publish is our own analysis: measurements (shot boundaries, pacing, loudness), written blueprints, formulas and recipes. Blueprints include small labelled frame sheets, stills taken at measured moments, as part of that analysis; we still never rehost the video itself. Quotes from a film's words are kept short and used for commentary.

View counts and other public numbers are read from the platform on the date shown beside them. They are not live and we do not claim a format will reproduce a result.

Recipes instruct agents to transfer structure and technique into original footage, words and branding, never to copy protected footage, logos or scripts.

If you made a film in the archive and want it removed or corrected, contact us and we will act within 48 hours.