Many Ways to Run
A 30-second runner mosaic that holds one opening shot, then races across ages and landscapes before a spare slogan close.
By @newbalance for New BalanceRuns 00:30
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Why it works
Shot 1 runs 143 frames before the first hard cut, letting the runner emerge naturally under the canopy. Plate 4 measures 21 hard cuts (first at frame 143) and one boundary with no visible cut at frame 342; these changes cover opposing people, routes and climates, with 10 of 22 transitions within ±1.5 frames of the tracked beat. Shot 23 starts at frame 597 and gives a large line room over moving dusk footage before the image fades from about frame 651.
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Tagged live actionbrand filmrunningmontagesportswearensemble castlocation contrastmusic led
