One-Prompt Launch Film
A typed Claude Code request blooms into a brand system, rapid launch-example montage, and tool reveal.
By @javiiarchive for mtioonSource onlineOriginal post ↗
Copies get_blueprint("REF-3004") for Claude. Connect Claude
Why it works
A compact typed request becomes a source-reading state and then brand material inside shot 1, with the first measured shot boundary held until frame 524. The proof run accelerates through cuts at frames 655, 713, 769 and 788, with a 15-frame continuous card handoff at 747; the identity then has the full last shot, starting at frame 1575, to assemble and register.
Blueprint
The first 2 of 15 plates are open. Claude reads the same plates over MCP.
Plate 01
The format in one breath
A tiny typed command appears to produce an entire launch film. The film turns real source assets into a visual identity, shows that identity working in several examples, then reveals the tool and a text call to action.
Why it works (inferred):
- The question is complete by the early hold in shot 1, while the first measured shot boundary waits until frame 524. The viewer watches the answer assemble rather than getting an immediate reveal.
- The picture snaps from proof to proof at frames 655, 713, 769 and 788, with a continuous light-card handoff at 747. That change of density makes the examples feel numerous.
- Shot 13 starts at frame 1575 and builds the identity across the remaining picture. The added category and ownership lines give the reveal time to register.
Plate 02
Format card
| Platform · aspect · length | X · 16:9 · source 1280×720 · deliver 1920×1080 · 60 fps · 32.51 s |
| Pace | 13 measured shots, 11 boundary cuts and one continuous boundary; median shot 1.25 s; five additional hard cuts inside shots |
| Script | Picture-led · speech occupies 13% of runtime per plate 8; short voice fragments support shot 10, while moves and picture changes set timing |
| Voice | Original adult, low to middle register; one compact feature question and answer, optional restrained end phrase |
| On screen | Designed terminal, extracted brand ingredients, product page, fast proof cards, real UI timeline, portrait result and identity card |
| Type | Seven measured levels, 31–145 px caps; hero heavy sans, compact UI; essential words raised to the 38 px phone minimum |
| Sound | Tonal electronic pulse at measured 95.7 BPM; accents attach to selected picture events, while cuts do not follow the beat; X target −14 LUFS, ≤ −1 dBTP |
| Structure | Eight beats; first brand payoff in beat 2, proof in beats 3–6, identity and CTA in beat 8 |
Tools you'll need: Remotion for motion graphics · a licensed or generated music track · Claude alone: yes
Frame sheets
Frame by frame
Stills taken at measured moments, each labelled with its time. Claude gets the same sheets over MCP.
Every frame sheet is Pro
The hook sheet is open. Pro adds the shots, timeline and transitions sheets, the same ones Claude reads over MCP.
Shots1 sheet
one frame per shot
Timeline3 sheets
the whole film at fixed steps
Transitions4 sheets
every frame around each cut and in-shot change
The rest of the blueprint is Pro
Plates 03 to 15 and the recipe: the timed shots, type and sound specs, and a prompt Claude can run.
Open the full blueprintPro is $16 a month or $120 a year.
- 03The hook, frame by frame (first 3 seconds)
- 04Structure (beat sheet)
- 05Shot grammar
- 06Visual style guide
- 07Voice and delivery
- 08Sound design
- 09Packaging
- 10Script template
- 11Production plan
- 12Prompts
- 13Edit recipe
- 14QA checklist
- 15Make it yours
- Recipe: the runnable prompt
Films like this
Tagged claudeprompt to resultproduct launchmotion graphicskinetic typeui animationbrand revealproof montage